180: What’s Wrong with Your Email with Miriam Schulman


with host artist Miriam Schulman

Being an artist selling art online comes with unique challenges. Maybe the dream for you as an artist didn’t start with making a profitable business, but at some point, every artist realizes the need to do more than survive. Creating beautiful art that is appreciated, valued, and seen by everyone is rewarding, but how do you create high-quality art that earns more than an acceptable living?

In this episode Miriam is exposing the most common problems artists have with email and how to fix your email problems to become more profitable.

“A lot of artists think If only they had more followers, they’d get more sales. This is a classic artist mistake.”



In this podcast, you will discover…

  • Email address vs. email list – why you need both
  • What Spam Is and what it isn’t – understand this to stay legal
  • How to cleanup your email list – keep it up to date so your info is always relevant
  • Using an email service provider – it’s not just a good idea, it’s how you can find out what your audience wants to receive from you
  • Why create a welcome sequence of emails – do this once and see on-going results
  • The 5 mistakes artists make with emails – sharing what I wish I knew when I got started

Links Mentioned

About the host, Miriam Schulman

In case we haven’t met yet, I’m an artist and founder of The Inspiration Place, where I help other artists learn how to profit from their passion. Through online classes, business coaching programs, and a top-ranked podcast, I’ve helped thousands of artists around the world develop their skill sets and create more time and freedom to do what they love. My signature coaching program, The Artist Incubator, helps artists go from so-so sales to sold-out collections.

After witnessing 9/11, I abandoned a lucrative hedge fund job to work on my art full time. Since then, my art and story have been featured in major publications including Forbes, What Women Create, The New York Times, Art of Man, Art Journaling magazine as well as featured on NBC’s “Parenthood” and the Amazon series “Hunters” with Al Pacino. Check out my best-selling book with HarperCollins Leadership, Artpreneur, how to make money from your creativity, wherever books are sold. When I’m not in the studio, I split my time between New York City and a farmhouse in the country. I’d love to invite you to check out one of my free resources for art lovers (of every passion level) at schulmanart.com/freebies

Subscribe & Review in iTunes

Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!

Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

Listener shout out of the week!

“So full of amazing tips and advice My notebook is full after listening to your interview with Matthew Pollard. There are so many great takeaways from this interview, my to do list is now overflowing! Thank you”


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I’m Miriam Schulman, your curator of inspiration.

I inspire art-lovers to reconnect with their creativity and profit from their art. Whether you paint simply for the joy of it or you’re serious about selling your work, and you’re ready to stop putting yourself on the back burner...You're in the right place. I've done it and I can inspire YOU how to do it too.

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