2023 IP Podcast - Episode 265 - John Assaraf - rectangle

with host artist Miriam Schulman

Are you an entrepreneur struggling with pricing strategies and mindset blocks? Well, look no further because today I’m bringing in John Assaraf to talk about increasing your self-worth and achieving higher profits. Discover the key to breaking through your limiting beliefs and unlocking the potential for success in your business.  

Setting a goal happens in the conscious part of the brain, but achieving goals doesn’t happen because we want to achieve them, it happens because we’re conditioned to achieve them. – John Assaraf 

In this podcast, you will…

  • Discover the critical role mindset and self-belief play in achieving your goals and realizing your full potential.  
  • Uncover the power of crafting effective affirmations to break through limiting beliefs and bring about a mindset shift for conquering challenges.  
  • Delve into the transformative avenue of visualization and meditation to rewire your subconscious mind for optimal success and growth.  
  • Learn how to embrace inspired action as a catalyst to overcome your fears of failure and propel yourself towards goal attainment.  

John is an expert entrepreneur and best-selling author with a focus on transforming mindset and pricing strategies for business owners. His unique approach is rooted in neuroscience and behavioral studies, empowering entrepreneurs to elevate their self-worth and increase profits.  

As the CEO of a cutting-edge neuroscience-based company, John helps others uncover the connection between their hidden self-image and their potential for higher pricing. His engaging teaching style emphasizes the importance of establishing emotional connections with customers to create a resonant match. 

Price is only an issue when value is a mystery. -John Assaraf 

Links Mentioned

Free training on how to beat procrastination 

John’s book – The Million Dollar “Neuro-Marketing” Machine 


About John

John Assaraf is one of the leading high-performance, success coaches in the world. He is a behavioral neuroscience researcher who has appeared numerous times on Larry King Live, Anderson Cooper, and The Ellen DeGeneres Show.

He grew Re/Max of Indiana from a startup to 85 offices and 1200 sales associates who sold over $4 Billion a year.

John was also one of the founders of Bamboo.com which went public on NASDAQ with a market cap of $2.5 Billion.

John has written 4 books including 2 New York Times bestsellers that have been translated to 35 languages. He is the creator of the “Innercise” movement and has been featured in 11 movies, including the blockbuster hit “The Secret” and “Quest For Success” with Richard Branson and the Dalai Lama.

Today, he is CEO of MyNeuroGym.com, a neuroscience-based company, dedicated to helping individuals strengthen their mindset and skills, so they achieve their goals… faster and easier than ever before.

About the host, Miriam Schulman

In case we haven’t met yet, I’m an artist and founder of The Inspiration Place, where I help other artists learn how to profit from their passion. Through online classes, business coaching programs, and a top-ranked podcast, I’ve helped thousands of artists around the world develop their skill sets and create more time and freedom to do what they love. My signature coaching program, The Artist Incubator, helps artists go from so-so sales to sold-out collections.

After witnessing 9/11, I abandoned a lucrative hedge fund job to work on my art full time. Since then, my art and story have been featured in major publications including Forbes, What Women Create, The New York Times, Art of Man, Art Journaling magazine as well as featured on NBC’s “Parenthood” and the Amazon series “Hunters” with Al Pacino. Check out my best-selling book with HarperCollins Leadership, Artpreneur, how to make money from your creativity, wherever books are sold. When I’m not in the studio, I split my time between New York City and a farmhouse in the country. I’d love to invite you to check out one of my free resources for art lovers (of every passion level) at schulmanart.com/freebies

Subscribe & Review in iTunes

Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!

Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

Listener shout-out of the week!

Fun, inspirational and informative
I love this podcast having just recently found it. Miriam has an infectious personality that really gets you to believe in the possibilities. I have started at the beginning and so far her guests have been excellent and the conversations easy to listen to. Am looking forward to many hours painting and listening to the rest of the episodes.

~ 24ways


Other ways to enjoy this podcast

Listen on Apple Podcasts
Read the transcript
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I’m Miriam Schulman, your curator of inspiration.

I inspire art-lovers to reconnect with their creativity and profit from their art. Whether you paint simply for the joy of it or you’re serious about selling your work, and you’re ready to stop putting yourself on the back burner...You're in the right place. I've done it and I can inspire YOU how to do it too.

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