with host artist Miriam Schulman
If you’ve been struggling trying to find the right people for you, you’re not alone. I’m joined by marketing mavens Jen Lehner and Felicia Pagesh and we’re here to talk about the two main customer markets with you getting to decide which one you want to attract. It’s all about publicity, email marketing, and finding the strategies that feel good to you!
“Don’t get upset about results you didn’t get from work you didn’t do ” – Jen Lehner
In this podcast, you will…
- Learn how to build your audience even if you’re an introvert or don’t use TikTok
- Explore two main market demographics: Gen Z and younger, and Gen Y and older – and how you can target your ideal audience effectively
- Discover tips and tricks in starting and creating your podcast
“Overthinking is the biggest waste of human energy. Trust yourself, make a decision and gain more experience. There’s no such thing as perfect. You cannot think your way into perfection. Just take action.” – Jen Lehner
Links Mentioned
📖 Artpreneur, by Miriam Schulman: The go-to handbook for artists aspiring to turn their passion into a sustainable and profitable career. This book offers inspiring stories and practical advice that empower artists to embrace a confident mindset and follow a clear path to creative and financial freedom.
🗣️ Get my Audience Building Workshop: If you’re an artist struggling to get noticed by the right people—galleries, collectors, and media—this workshop is designed for you. You’ve put in the hard work creating your art, but now it’s time to make sure it’s seen by the audience that matters.
🎥 Here’s an easy way to make eye contact during webinars and meetings: The iContact Camera aligns with the person you’re speaking with for better eye contact. Eye contact is proven to boost engagement, memory retention and trust.
📸 Join us on Amazon: Watch all future and past Amazon lives of Miriam. Make sure to hit +Follow to get notified!
🎙️ Get your podcasting essentials here: Wanna get Miriam’s, Jen’s and Felicia’s podcasting essentials? Click the link to shop.
Salvador Dali painting: “Soft Construction with Boiled Beans”
Books!
About Felicia Pagesh
Felicia Pagesh is a digital marketing consultant with over a decade of experience in working with some of the world’s leading experts in the areas of Business Development, Joint Ventures, Personal Development and Health & Wellness. She specializes in revenue & conversion growth strategies; specifically in developing and optimizing 6-7 figure launch and evergreen funnels.
About Jennifer Lehner
Jennifer Lehner is a digital marketing and systems strategist. She shows entrepreneurs how to build an audience and monetize their expertise online using social media, digital tools, and strategic outsourcing. She creates online courses and trainings and her favorite place to hang out is in her private mastermind, The Front Row VIP. She lives in Shaker Heights, Ohio.
About the host, Miriam Schulman
In case we haven’t met yet, I’m an artist and founder of The Inspiration Place, where I help other artists learn how to profit from their passion. Through online classes, business coaching programs, and a top-ranked podcast, I’ve helped thousands of artists around the world develop their skill sets and create more time and freedom to do what they love. My signature coaching program, The Artist Incubator, helps artists go from so-so sales to sold-out collections.
After witnessing 9/11, I abandoned a lucrative hedge fund job to work on my art full time. Since then, my art and story have been featured in major publications including Forbes, What Women Create, The New York Times, Art of Man, Art Journaling magazine, Professional Artist Magazine, Igniting Creativity as well as featured on NBC’s “Parenthood” and the Amazon series “Hunters” with Al Pacino. Check out my best-selling book with HarperCollins Leadership, Artpreneur: The Step-by-Step Guide to Making a Sustainable Living From Your Creativity, wherever books are sold. When I’m not in the studio, I split my time between New York City and a farmhouse in the country. I’d love to invite you to check out one of my free resources for art lovers (of every passion level) at schulmanart.com/freebies
Subscribe & Review in iTunes
Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!
Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!
Incubator Success Story of the Week!
I Am Believing in Myself!
☆☆☆☆☆
Because of this Incubator, I am believing in myself for the first time, especially as an artist, but most importantly, as a person. That’s worth more than anything.
~ Deb Lund
Chelsea Artpreneur Studio · New York City
What’s the biggest bottleneck holding your art business back?
Maybe it feels like pricing. Maybe it’s finding the right collectors, choosing the right opportunities, or figuring out what deserves your attention next. Or maybe you can see 3 different directions your business could go, and you’re tired of guessing which one is right.
That’s what we’re working on at the Chelsea Artpreneur Studio, October 28–29 in New York City.
This isn’t a conference or another workshop where you leave with forty new ideas. I’m bringing together a small group of established artists for two days of hands-on strategy built around the actual problems you bring into the room. We’ll look at your business, figure out what’s really holding it back, make the decisions, and map out exactly what comes next.
You’ll also have a professional branding portrait session, plus plenty of time around the table with a small group of artists who take their businesses as seriously as you do.
You’ll leave knowing what’s actually holding your business back, what needs to change, and most of all, what to do next.
By application · Limited seats
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