with host artist Miriam Schulman
If you’ve ever struggled to explain what makes your art or creative work different, you’re not alone. Rich Brooks walks us through a simple but powerful framework to help you define and share what sets you apart, without sounding salesy or forced. This isn’t about changing who you are. It’s about getting clear on how to talk about it so your audience actually listens.
“One of the biggest problems is people just don’t know how to explain what makes them unique or what makes them remarkable.” – Rich Brooks
In this podcast, you will discover…
- Learn the 4 F words that can help you get clear on what makes your art or business stand out
- Understand how to position your work so people instantly know what you’re about
- Discover how niching down can make you more memorable and easier to market
“More than ever, figuring out what makes you remarkable in the eyes of your audience has become more important today than it was even just a few years ago.” – Rich Brooks
Links Mentioned
📖 Artpreneur, by Miriam Schulman: The go-to handbook for artists aspiring to turn their passion into a sustainable and profitable career. This book offers inspiring stories and practical advice that empower artists to embrace a confident mindset and follow a clear path to creative and financial freedom.
🎙️Check out Rich’s latest episode: Digital marketing advice wherever and whenever you need it. Marketing experts join us every week to share their secrets…delivered right to your earbuds while you work, commute, and manage your busy life. Check out the latest episodes now!
Books!
About Rich
Rich Brooks is founder and president of Flyte new media, a digital agency in Portland, Maine, that’s been in business for over 28 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media. He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online. He appears regularly as the “tech guru” on the evening news show, 207, which airs on the NBC affiliates in Maine. He has also appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, the Social Media Examiner, and many other news sources for stories on digital marketing.
About the host, Miriam Schulman
Miriam Schulman is an artist business coach, working artist, and author of Artpreneur: The Step-by-Step Guide to Making a Sustainable Living from Your Creativity, published by HarperCollins Leadership. After building her own multiple-six-figure art business, Miriam created The Inspiration Place, a podcast ranked among the top 0.5% of podcasts worldwide by Listen Notes. Through her coaching programs, podcast, and book, she has helped thousands of visual artists strengthen their marketing, attract collectors, and build sustainable art businesses.
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Listener shout out of the week!
The focus on mindset has been invaluable to me, and this year I’m putting steps in place to reduce my full-time workload so I can dedicate more time to my art business. I’m excited to see how a better balance will allow me to contribute more fully to my creative practice and how this will impact my growth. Thank you for the support and encouragement I’ve received from Miriam and the community, as well as the practical tools available through the program. I’m truly grateful to be part of this, and for the clarity and confidence I’ve gained along the way.
~ Kylie MacKay
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