090: Color Code Your Collectors with Tarzan Kay

with host artist Miriam Schulman

We’ve been talking a LOT about email. I hear from too many professional artists that they don’t have an email list and that they don’t know what the point of it is. That’s why I had Laura Belgray, Amy Porterfield, and now email superstar Tarzan Kay on the podcast. I need more people telling my listeners why they need email and why it’s important.

Today, Tarzan and I are talking all about creating meaningful connection every time you write an email.


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In this podcast, you will discover…

  • Why your art collectors want to hear from you (and often)
  • Why you can still sell art even if you have a small email list
  • How to color code your emails to reach all the personality types on your email list

Links Mentioned

About Tarzan

Tarzan Kay is a former copywriter-for-hire who specializes in emails that are fun to read, and more addictive than Netflix.

Her online courses teach how to write story-based copy and make consistent sales from a small email list, without using fear or FOMO. Her company’s mission is to make high-integrity marketing the new status quo for online business.

In a previous life, Tarzan was a music major and once did a 3-year stint in law school, in French! When T-Boss isn’t writing emails, you’ll find her taking mid-day dunks in the ice bath or playing Billy Joel’s greatest hits on the piano.

Tarzan and her family live in Ontario, Canada.

tarzankay.com/speaking/

About the host, Miriam Schulman

In case we haven’t met yet, I’m an artist and founder of The Inspiration Place, where I help other artists learn how to profit from their passion or become better artists. Through online classes, business coaching programs, and a top-ranked podcast, I’ve helped thousands of artists around the world develop their skill sets and create more time and freedom to do what they love. My signature coaching program, The Artist Incubator, helps artists go from so-so sales to sold-out collections.

A graduate of Dartmouth College and M.I.T, I initially pursued finance but after witnessing 9/11, I abandoned a lucrative hedge fund job to work on my art full time. Since then, my art and my story have been featured in major publications including Forbes, The New York Times, Art of Man, Art Journaling magazine as well as featured on NBC’s “Parenthood” and the Amazon series “Hunters” with Al Pacino. My forthcoming book with HarperCollins Leadership on how to make it as an artist is scheduled to be released January 31, 2023. When I’m not in the studio, you can find me hanging out with my husband, adult kids, and a tuxedo cat named Ebony. I’d love to invite you to check out one of my free resources for art lovers (of every passion level) at schulmanart.com/freebies

 

Subscribe & Review in iTunes

Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!

Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

Listener shout out of the week!

“What a great resource”
☆☆☆☆☆
“This podcast always gets me excited about strategizing for my small pottery business & gives me the motivation to start making when I need it! Today’s episode was especially beautiful and exactly what I needed, thank you”.

~Erin Drew, @sketchingerin

😱 If you're struggling to get your ART BUSINESS off the ground — it's NOT your fault.

And it's not because you don't work hard enough. You're just focusing on all the wrong things!

🎨Join me for a FREE, 3-DayArtpreneur Bootcamp and I'll show you a better way. ✨

👉schulmanart.com/bootcamp

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Welcome!

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I’m Miriam Schulman, your curator of inspiration.

I inspire art-lovers to reconnect with their creativity and profit from their art. Whether you paint simply for the joy of it or you’re serious about selling your work, and you’re ready to stop putting yourself on the back burner...You're in the right place. I've done it and I can inspire YOU how to do it too.

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