
with host artist Miriam Schulman
How can you use pricing and the science behind it to your advantage when pricing your art? We’ve unpacked a load of information on pricing which you don’t want to miss.
“When you can make it simpler, it is going to resonate more” – Melina Palmer
In this podcast, you will…
- Learn the behavioral science behind pricing
- Discover factors in marketing your brand as quality or value
- Gain insights on what not to do when pricing your product
“Be a little bit curious about what’s out there” – Melina Palmer
Links Mentioned
📖 Artpreneur, by Miriam Schulman: The go-to handbook for artists aspiring to turn their passion into a sustainable and profitable career. This book offers inspiring stories and practical advice that empower artists to embrace a confident mindset and follow a clear path to creative and financial freedom.
🥾Artpreneur Bootcamp: Join my FREE 3-day virtual bootcamp where you’ll learn how to transform your art business from struggling to thriving with the 5-Part Passion-to-Profit framework
🛍️Amazon Livestreams: Catch all my past and future Amazon livestreams where you can shop all my recommended art supplies, home decor and muchmore
🧠The Brainy Business: Whether internal or external, every business problem involves human behavior. Melina does a select number of consulting engagements per year, where she acts like a Chief Behavioral Officer for your company, team, or specific project. Get more of Melina here.
Books!
About Melina
Melina Palmer is CEO of The Brainy Business, which helps companies around the world apply behavioral
economics so customers buy and employees buy in. She has written three bestselling books and hosts The Brainy Business podcast, which has more than 1 million downloads in over 170 countries. A consultant and keynote speaker, she also teaches applied behavioral economics via the Texas A&M Human Behavior Lab. She and her work have been featured in many outlets, including Inc and Psychology Today.
Melina’s LinkedIn
The Brainy Business LinkedIn
Melina’s Twitter
Melina’s YouTube
Melina’s Instagram
Melina’s Facebook
About the host, Miriam Schulman
Miriam Schulman is an artist business coach, working artist, and author of Artpreneur: The Step-by-Step Guide to Making a Sustainable Living from Your Creativity, published by HarperCollins Leadership. After building her own multiple-six-figure art business, Miriam created The Inspiration Place, a podcast ranked among the top 0.5% of podcasts worldwide by Listen Notes. Through her coaching programs, podcast, and book, she has helped thousands of visual artists strengthen their marketing, attract collectors, and build sustainable art businesses.
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Other Episodes You Might Like
065: The Art and Science of Pricing with Courage
186: Pricing Your Art: Prestige Versus Charm Pricing with Miriam Schulman
Listener shout out of the week!

Thank you!
☆☆☆☆☆
I have been feeling uninspired, lots of ideas, just limited materials. As an artist who grew up in persistent poverty, I am eternally grateful for this podcast helping me gain new perspectives. Thank you for answering so many questions that have crossed my mind. I feel much less alone.
~RiverAndRobert907
Other ways to enjoy this podcast
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