with host artist Miriam Schulman
Have you ever exhibited your art in a room full of wealthy people, only to leave without making a sale? I have, and it took me years to understand why having money does not automatically make someone an art buyer. I share what separates disappointing art shows from profitable ones, including how the setting, audience mindset, and event structure influence art sales. You will also hear how I made $9,500 in two days by choosing an audience that already believed art was worth investing in. If you want to find wealthy art collectors and choose better places to sell your art, this will help you recognize the rooms where real buyers are ready to connect with your work.
“Buying art is a self actualization event. It’s not a transaction. It’s not shopping.” – Miriam Schulman
In this podcast, you will…
- Learn how to identify events where people already believe art is worth a deliberate investment.
- Explore why art focused shows often outperform general shopping events and gift boutiques.
- Learn how an event’s revenue model can reveal whether organizers are invested in your success.
“Your job isn’t to convince a hard room. Your job is to stop standing and hard rooms now.” – Miriam Schulman
Links Mentioned
Artpreneur, by Miriam Schulman: The go-to handbook for artists aspiring to turn their passion into a sustainable and profitable career. This book offers inspiring stories and practical advice that empower artists to embrace a confident mindset and follow a clear path to creative and financial freedom.
🎨 Free Masterclass “How to Sell More Art”: Learn proven strategies to grow your art sales without burning out on social media. This free training will show you how to attract collectors and thrive as a creative entrepreneur.
Books!
About the host, Miriam Schulman
Miriam Schulman is an artist business coach, working artist, and author of Artpreneur: The Step-by-Step Guide to Making a Sustainable Living from Your Creativity, published by HarperCollins Leadership. After building her own multiple-six-figure art business, Miriam created The Inspiration Place, a podcast ranked among the top 0.5% of podcasts worldwide by Listen Notes. Through her coaching programs, podcast, and book, she has helped thousands of visual artists strengthen their marketing, attract collectors, and build sustainable art businesses.
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Other Episodes You Might Like
- 405: How Collectors Decide Your Art Is Worth It In 30 Seconds
- 410: How to Make Your Art Easier to Buy
- 411: How to Price Your Art for Profit
Listener shout out of the week!
This program has been a fantastic help for me. Selling, marketing, and organizing have been really weak areas for me. I just sit in my studio and paint with most of my time. Miriam has been a life raft and she came along just when I careening towards bankruptcy. I nearly ran completely out of money working 3.5+ years on one portrait, I don’t believe I be getting as much results as I have gotten without it and I haven’t really barely done a fraction of the work Miriam teaches about.
~ Amy Wetmore
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