214: Money Mindset Makeover with Serena Hicks and Miriam Schulman

2022 IP Podcast - Episode 214 - Serena Hicks - rectangle (1)

with host artist Miriam Schulman

It’s so interesting that while many of us would enthusiastically agree that we’d love to be financially free and independent, most of us have terrible language and poor choice of words around our money conversations.  

Whether you’re talking about what you can afford or how much you’d like to charge for your next art project, the words you use may seem insignificant, but be warned, they are sabotaging your efforts to get what you really want. 

Today’s episode with Serena Hicks is kind of a BIG deal because it may very well be the money mindset breakthrough you’ve been waiting for. Serena nurtures and educates people that want to be in a loving, healthy, and easy relationship with money. She is about two things, and that’s BIG happy money and having BIG fun! 

What core ideas around money are going to take you from where you are now, playing small, not charging what you want and deserve, living the starving artist life to living life in abundance and radical self-love, minus the financial struggles and martyrdom?  

In this podcast, you will discover…

Core Money Mindset Makeover Ideas: 

  • Eliminate the “harmless” language and replace it with empowering language 
  • Someone choosing not to spend money with you doesn’t mean it’s too expensive
  • Thinking that people won’t spend money, attracts people that won’t spend money
  • Money does matter, demonizing it is keeping you powerless
  • If you’re selling art, it’s about money
  • Feel wealthy by celebrating the small wins along the way 

“There is a client at every single price point. And there’s a critic at every single price point.” – Serena Hicks 

Serena shares so many golden nuggets of money wisdom, and everything she shares is super practical. Pricing your art or creative work is challenging. There are so many hurdles to jump to get into an empowering mindset that allows you to charge what is right with conviction, and it starts with you and how you see money and financial choices. Serena explains why you have to stop seeing your pricing as expensive and start seeing it as expansive. A great way to start is using the examples here to replace “harmless” language. 

“Harmless” language vs. Empowering language 

  • I can’t afford that vs. I choose not to prioritize that at this time 
  • I only have X number of clients vs. I already have X number of clients! 
  • That’s too expensive vs. that’s not something I choose to invest in at this time 

“So many artists have been conditioned, like the starving artists is a social norm, and I think it’s easy for that to be a badge of honor, and I offer that it’s optional.” – Serena Hicks 

You will learn so much from Serena and her coaching in the Boom Boom Room. Be sure to connect with her and change your money mindset for good! 

Links Mentioned


Boom Boom Room 

Check out the Inspiration Place Goodie bag 

Follow us on Instagram for even more value 

About Serena

Serena Hicks is a black biracial Biz Coach & Money Mindset mentor that wants YOU to have a HOLY WOW relationship with your money honey.

Anything that you deem interesting to share with your clients is cool with me: https://www.serenahicks.com/about

About the host, Miriam Schulman

In case we haven’t met yet, I’m an artist and founder of The Inspiration Place, where I help other artists learn how to profit from their passion. Through online classes, business coaching programs, and a top-ranked podcast, I’ve helped thousands of artists around the world develop their skill sets and create more time and freedom to do what they love. My signature coaching program, The Artist Incubator, helps artists go from so-so sales to sold-out collections.

After witnessing 9/11, I abandoned a lucrative hedge fund job to work on my art full time. Since then, my art and story have been featured in major publications including Forbes, What Women Create, The New York Times, Art of Man, Art Journaling magazine as well as featured on NBC’s “Parenthood” and the Amazon series “Hunters” with Al Pacino. Check out my best-selling book with HarperCollins Leadership, Artpreneur, how to make money from your creativity, wherever books are sold. When I’m not in the studio, I split my time between New York City and a farmhouse in the country. I’d love to invite you to check out one of my free resources for art lovers (of every passion level) at schulmanart.com/freebies

Subscribe & Review in iTunes

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Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in an read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!

Listener shout out of the week!

Great Podcast for Artists
I know I left a review for this podcast sometime back in 2019, when I first discovered it, but some podcasts are worth commenting again. Miriam does a really great job mixing all things art business, from interviewing successful artists, speaking with publishers and galleries, talking with mindset experts, and more. The episodes are fun and very educational. I listen every week 🙂

~Etch Mordensky


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I’m Miriam Schulman, your curator of inspiration.

I inspire art-lovers to reconnect with their creativity and profit from their art. Whether you paint simply for the joy of it or you’re serious about selling your work, and you’re ready to stop putting yourself on the back burner...You're in the right place. I've done it and I can inspire YOU how to do it too.

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