181: How Do I License My Artwork? 6 Experts Share Their Best Advice with Gary Levine, Jennifer Orkin Lewis, Tara Reed, Lilla Rogers, Lori Siebert, Ronnie Walter

with host artist Miriam Schulman

How to license your art is one of the most-asked about topics in the artist community. I decided to do a round-up episode and highlight some of the past conversations and put them here in one helpful podcast.  


In this podcast, you will discover…

Ronnie Walter: How can an artist find out if licensing is a good option for them? She explains what you need to know, and the 3 pathways artists can pursue.  

Lilla Rogers: When another artist succeeds, it’s good for all of us. Hear her advice about licensing “saturation.”  Hint: there’s always a demand for fresh new ideas.  

Jennifer Orkin Lewis: Hear how to find inspiration each day. Jennifer shares her process once she’s determined what she wants to create.  

Gary Levine: Find out how Gary and his firm works with artists and how they work with the retailers. He explains deadlines, how buyers make their decisions and how they determine what upcoming trends. 

Tara Reed: Hear how Tara works with her agent and how she creates her collections. Find out the best place to start and the must-have options when designing your collections.  

Lori Siebert: What do you need for your portfolio? Lori breaks it down and explains the categories that buyers will look for. She also explains that creating art that brings you joy is still the best place to start.  

Art licensing can feel complicated. You don’t have to know all the pieces before you start. Check out the full recordings for more insight and inspiration.  

Links Mentioned

About the host, Miriam Schulman

In case we haven’t met yet, I’m an artist and founder of The Inspiration Place, where I help other artists learn how to profit from their passion. Through online classes, business coaching programs, and a top-ranked podcast, I’ve helped thousands of artists around the world develop their skill sets and create more time and freedom to do what they love. My signature coaching program, The Artist Incubator, helps artists go from so-so sales to sold-out collections.

After witnessing 9/11, I abandoned a lucrative hedge fund job to work on my art full time. Since then, my art and story have been featured in major publications including Forbes, What Women Create, The New York Times, Art of Man, Art Journaling magazine as well as featured on NBC’s “Parenthood” and the Amazon series “Hunters” with Al Pacino. Check out my best-selling book with HarperCollins Leadership, Artpreneur, how to make money from your creativity, wherever books are sold. When I’m not in the studio, I split my time between New York City and a farmhouse in the country. I’d love to invite you to check out one of my free resources for art lovers (of every passion level) at schulmanart.com/freebies

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Listener shout out of the week!

“Great listen! I am an artist blacksmith and sculptor. I have been doing it as a side hustle but I am about to drop my day job in retail back to part time and follow my artistic endeavors with more dedication. Getting some great tips and ideas from this podcast. If you are interested you can find me on the socials as Carnage Creations.”


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I’m Miriam Schulman, your curator of inspiration.

I inspire art-lovers to reconnect with their creativity and profit from their art. Whether you paint simply for the joy of it or you’re serious about selling your work, and you’re ready to stop putting yourself on the back burner...You're in the right place. I've done it and I can inspire YOU how to do it too.

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